Send timely notifications for events, sales, or new content
Mobile
Stay top-of-mind with your audience by sending timely notifications about events, sales, or fresh content. It’s effective for driving engagement and sales, but watch out for overdoing it as it can become annoying.
Objectives
| Name | Description |
|---|---|
| No objectives found. | |
Demographics
| Name | Description |
|---|---|
| No demographics found. | |
Promotes
| Name | Description |
|---|---|
| No promotes found. | |
Sectors
| Name | Description |
|---|---|
| No sectors found. | |
Strategy
| Name | Description |
|---|---|
| No strategies found. | |
Sub-strategy
| Name | Description |
|---|---|
| No sub-strategies found. | |
Technologies
| Name | Description |
|---|---|
| No technologies found. | |
Channel
| Name | Description |
|---|---|
| Mobile | Mobile marketing reaches people where they are, on their phones. It's… |
Sub-channel
| Name | Description |
|---|---|
| No sub-channels found. | |
Quick Facts
Channel
Mobile
Difficulty Level
Intermediate
Estimated Cost
Medium
Time to Impact
Short (Weeks)
Pros
- Effective for driving engagement
- Great for sales promotions
- Keeps your audience informed
- Personalized notifications can improve customer loyalty
- Real-time updates create a sense of urgency
- Cost-effective marketing tactic
- Easy to implement with the right tools
Cons
- Can become annoying if overused
- Requires permission to send notifications
- Not effective if the audience ignores notifications
- May lead to high unsubscribe rates
- Needs careful timing to avoid interrupting users
- Can be seen as intrusive
- Limited by user’s notification settings