99designs
For Content, Display Advertising, Email, PR, Social Media
99designs is a leading platform connecting businesses with talented freelance designers to create stunning visual content. It specializes in facilitating design contests, allowing marketers to choose from a diverse array of proposals tailored to their brand needs. Key features include a vast community of designers, customizable design categories, and a user-friendly interface. This tool supports marketing activities such as brand awareness, customer acquisition, and product launches through channels like social media, email, and display advertising. With strategies focused on brand, content, and digital marketing, 99designs empowers marketers to enhance brand reputation and foster trust and loyalty among audiences.
Related Marketing Tactics
| Name | Description | Difficulty | Cost |
|---|---|---|---|
| Design eye-catching banners with clear calls to action | Eye-catching banners with clear calls to action grab attention and dr… |
Intermediate
|
Medium
|
| Design packaging that stands out and reinforces product differentiation | Distinctive packaging influences purchase decisions by catching atten… |
Intermediate
|
Medium
|
| Design visually appealing brochures with clear, concise messaging | Brochures are a versatile marketing tool for businesses looking to cr… |
Intermediate
|
Medium
|
| Develop a co-branded product or campaign to attract shared customers | When two brands join forces to create something new together, they sh… |
Intermediate
|
Medium
|
| Develop a unique theme or concept for the pop-up to attract attention | Creating a unique and eye-catching theme for a pop-up shop can attrac… |
Intermediate
|
Medium
|
Objectives
| Name | Description |
|---|---|
| Brand Awareness | Brand awareness is the marketing objective of increasing a brand's vi… |
| Customer Acquisition | Customer Acquisition is the process of attracting and converting new … |
| Enhance Brand Reputation | Enhancing brand reputation involves cultivating a favorable perceptio… |
| Lead Generation | Lead generation is a vital marketing objective that focuses on identi… |
| Product Launch | A product launch is a strategic marketing objective designed to intro… |
Related Technologies
Related Promotes
| Name | Description |
|---|---|
| Brand | Brand represents the unique identity of a business, encompassing its … |
| Content | Content is a fundamental element of contemporary marketing, encompass… |
| Digital Product | A Digital Product refers to an intangible asset distributed in digita… |
| Event | The 'Event' is a strategic platform that enables marketers to connect… |
| Mobile App | The mobile app is a dynamic digital tool that marketers utilize to ef… |
Related Channels
| Name | Description |
|---|---|
| Content | Content marketing is all about creating and sharing valuable content … |
| Display Advertising | Display advertising uses visual ads on websites and apps to capture a… |
| Email marketing is a versatile tool for reaching both businesses and … | |
| PR | Public Relations (PR) focuses on building and maintaining a positive … |
| Social Media | Social media platforms let you connect with your audience, share cont… |
Related Sub-channels
| Name | Description |
|---|---|
| Blogs | Blogs are a versatile way to connect with your audience by sharing va… |
| Podcasts | Podcasts have become a popular way to reach niche audiences with enga… |
| YouTube | YouTube is an online platform where you can upload and view videos on… |
| Banner Ads | Banner ads are eye-catching visual advertisements displayed on websit… |
| Google Display Network | Google Display Network helps you reach a wide audience with visually … |
Related Strategies
| Name | Description |
|---|---|
| Brand Marketing Strategies | Building a brand's identity involves creating a unique image that con… |
| Content Marketing Strategies | Creating valuable content attracts and engages customers, building tr… |
| Customer Acquisition Strategies | Attracting new customers involves various tactics like ads, social me… |
| Digital Marketing Strategies | Using online channels to reach customers can boost your visibility an… |
| Influencer Marketing Strategies | Partnering with influencers helps you reach their followers, boosting… |
Related Sub-strategies
| Name | Description |
|---|---|
| Brand Awareness Strategy | Building a brand awareness strategy means getting your brand noticed … |
| Brand Positioning Strategy | Creating a brand positioning strategy means defining how you want you… |
| Content Creation Strategy | Creating a content creation strategy means planning and producing val… |
| Content Optimization Strategy | Enhancing your content to perform better in search results and engage… |
| Lead Generation Strategy | Attracting potential customers and capturing their interest through v… |
Quick Facts
Website
https://99designs.comPricing Model
Paid Only
Free Trial
No
Ease of Use
Moderate
Setup Time
Hours
Tags
B2B
B2C
Paid
Pros
- Offers a wide range of design options
- Facilitates cost-effective design contests
- Connects with a vast community of designers
- Enables brand-specific design customization
- Streamlines project management with an intuitive interface
- Supports diverse marketing strategies and channels
Cons
- Limited direct communication with designers
- Higher costs for premium design packages
- Complex projects may require additional tools
- Limited revisions in lower-tier packages
- No in-house design team collaboration
- Varying quality among freelance designers