Submittable

For Content, Email, PR, Social Media

Submittable is an advanced submission management platform designed to streamline the process of receiving, reviewing, and managing content submissions for marketing professionals. It enhances customer acquisition and engagement by facilitating organized and efficient submissions across content, email, PR, and social media channels. Key features include customizable forms, robust workflow automation, and collaborative review tools, supporting content marketing and digital marketing strategies. Submittable aids in lead generation and brand reputation enhancement by providing a seamless user experience for both submitters and reviewers. It is an essential tool for marketers focused on trust, loyalty, and executing multichannel and educational marketing strategies.

Related Marketing Tactics

Name Description Difficulty Cost
Use community relations to support broader corporate social responsibility (CSR) goals Connecting with your community shows you're committed to doing good, …
Intermediate
Medium
Utilise existing brand equity to introduce new products or services Take advantage of your brand's existing reputation to introduce new p…
Intermediate
Medium
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Objectives

Name Description
Customer Acquisition Customer Acquisition is the process of attracting and converting new …
Engagement Engagement in marketing refers to the interactions between a brand an…
Enhance Brand Reputation Enhancing brand reputation involves cultivating a favorable perceptio…
Lead Generation Lead generation is a vital marketing objective that focuses on identi…
Trust and Loyalty Trust and loyalty are crucial marketing objectives that underpin long…

Related Promotes

Name Description
App The 'App' is a cutting-edge digital platform crafted to enhance user …
Brand Brand represents the unique identity of a business, encompassing its …
Cause Cause is an initiative that addresses social, environmental, or econo…
Content Content is a fundamental element of contemporary marketing, encompass…
Event The 'Event' is a strategic platform that enables marketers to connect…
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Related Channels

Name Description
Content Content marketing is all about creating and sharing valuable content …
Email Email marketing is a versatile tool for reaching both businesses and …
PR Public Relations (PR) focuses on building and maintaining a positive …
Social Media Social media platforms let you connect with your audience, share cont…

Related Sub-channels

Name Description
Community Relations Community Relations is all about building strong relationships with t…
Blogs Blogs are a versatile way to connect with your audience by sharing va…
Podcasts Podcasts have become a popular way to reach niche audiences with enga…
Webinars Webinars are online seminars that offer a cost-effective way to reach…
YouTube YouTube is an online platform where you can upload and view videos on…
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Related Strategies

Name Description
Content Marketing Strategies Creating valuable content attracts and engages customers, building tr…
Customer Acquisition Strategies Attracting new customers involves various tactics like ads, social me…
Customer Retention Strategies Keeping customers loyal involves personalized communication, rewards,…
Digital Marketing Strategies Using online channels to reach customers can boost your visibility an…
Educational Marketing Strategies Teaching customers about your products through informative content ca…
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Related Sub-strategies

Name Description
Content Creation Strategy Creating a content creation strategy means planning and producing val…
Content Distribution Strategy Sharing your content through various channels to reach your audience,…
Content Optimization Strategy Enhancing your content to perform better in search results and engage…
Content Repurposing Strategy Reusing existing content in new formats to reach a wider audience, a …
Reputation Management Strategy Monitoring and influencing how your brand is perceived online and off…
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Quick Facts

Pricing Model

Paid Only

Free Trial

No

Ease of Use

Moderate

Setup Time

Hours

Tags

B2B
Paid

Pros

  • Streamlines content submission with customizable forms.
  • Automates workflows for efficient content management.
  • Facilitates collaboration with integrated review tools.
  • Enhances brand reputation through seamless user experience.
  • Boosts lead generation via organized submission processes.
  • Supports multichannel strategies for diverse marketing efforts.

Cons

  • Limited third-party integrations for extended functionality.
  • Steep learning curve for complex workflows setup.
  • High cost for advanced features and scalability.
  • Occasional performance lags with large submissions.
  • Basic analytics lacking deep insights capabilities.
  • Limited offline access for remote collaboration.