Marketing Tactics

The What - this is the actual marketing actions we take, it is the execution of the marketing strategy.

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Name	Channel	Objective	Difficulty	Cost
Bundle products or services to enhance perceived value	In-Store	Customer Acquisition Customer Satisfaction Enhance Brand Reputation Sales Trust and Loyalty	Intermediate	Medium	View
Capture and share customer experiences through social media and content marketing	Social Media	Brand Awareness Customer Satisfaction Engagement Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Choose reputable affiliate networks to partner with	Affiliates	Customer Acquisition Enhance Brand Reputation Sales Trust and Loyalty	Intermediate	Medium	View
Choose sponsorships that align with brand values and audience	PR	Brand Awareness Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Collaborate on events or sponsorships for mutual benefit	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Reach Trust and Loyalty	Intermediate	Medium	View
Collaborate with TikTok influencers for organic reach	Social Media	Brand Awareness Engagement Enhance Brand Reputation Reach Trust and Loyalty Views	Intermediate	Medium	View
Collaborate with app developers for exclusive ad placements	Mobile	App Installs Brand Awareness Engagement Reach Traffic	Intermediate	Medium	View
Collaborate with complementary brands to offer joint rewards in loyalty programmes	Affiliates	Customer Acquisition Engagement Enhance Brand Reputation Retention Trust and Loyalty	Intermediate	Medium	View
Collaborate with creators for co-branded content	Social Media	Brand Awareness Engagement Enhance Brand Reputation Reach Trust and Loyalty	Intermediate	Medium	View
Collaborate with environmental influencers to promote green efforts	Social Media	Brand Awareness Engagement Enhance Brand Reputation Reach Trust and Loyalty	Intermediate	Medium	View
Collaborate with guest bloggers for expanded reach	Content	Brand Awareness Engagement Enhance Brand Reputation Reach Traffic Trust and Loyalty	Intermediate	Medium	View
Collaborate with industry experts and influencers as guests	Social Media	Brand Awareness Engagement Enhance Brand Reputation Reach Trust and Loyalty	Intermediate	Medium	View
Collaborate with industry experts for co-hosted webinars	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Reach Trust and Loyalty	Intermediate	Medium	View
Collaborate with industry experts to co-create content	Content	Brand Awareness Engagement Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Collaborate with industry groups to promote sustainable practices	PR	Brand Awareness Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Collaborate with influencers and content creators for wider reach	Social Media	Brand Awareness Engagement Enhance Brand Reputation Reach Sales Trust and Loyalty Views	Intermediate	Medium	View

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