Marketing 360
For Content, Display Advertising, Email, Search Engines, Social Media
Marketing 360 is a comprehensive marketing platform designed to streamline and enhance marketing efforts for businesses. It offers an all-in-one suite of tools that support brand awareness, customer acquisition, engagement, lead generation, sales, traffic, trust, and loyalty. Key features include advanced analytics, CRM integration, SEO tools, and multichannel campaign management across content, display advertising, email, search engines, and social media. Marketing 360 empowers professionals with data-driven insights, enabling effective execution of content, customer acquisition, and retention strategies. This platform is ideal for businesses aiming to optimize their marketing performance through precise, strategic, and coordinated efforts.
Related Marketing Tactics
| Name | Description | Difficulty | Cost |
|---|---|---|---|
| Run seasonal promotions to boost sales | Running seasonal promotions can give a temporary sales boost and attr… |
Intermediate
|
Medium
|
| Utilise existing brand equity to introduce new products or services | Take advantage of your brand's existing reputation to introduce new p… |
Intermediate
|
Medium
|
Objectives
| Name | Description |
|---|---|
| Brand Awareness | Brand awareness is the marketing objective of increasing a brand's vi… |
| Customer Acquisition | Customer Acquisition is the process of attracting and converting new … |
| Engagement | Engagement in marketing refers to the interactions between a brand an… |
| Lead Generation | Lead generation is a vital marketing objective that focuses on identi… |
| Sales | The marketing objective 'Sales' focuses on increasing revenue through… |
Related Technologies
| Name | Description |
|---|---|
| Advertising & Paid Media | Advertising & Paid Media technology encompasses tools and platforms d… |
| Analytics & Data Tracking | |
| Content Creation & Design | |
| Email Marketing & CRM | |
| Search Engine Optimisation (SEO) |
Related Promotes
| Name | Description |
|---|---|
| Brand | Brand represents the unique identity of a business, encompassing its … |
| Content | Content is a fundamental element of contemporary marketing, encompass… |
| Digital Product | A Digital Product refers to an intangible asset distributed in digita… |
| Event | The 'Event' is a strategic platform that enables marketers to connect… |
| Mobile App | The mobile app is a dynamic digital tool that marketers utilize to ef… |
Related Channels
| Name | Description |
|---|---|
| Content | Content marketing is all about creating and sharing valuable content … |
| Display Advertising | Display advertising uses visual ads on websites and apps to capture a… |
| Email marketing is a versatile tool for reaching both businesses and … | |
| Search Engines | Search engines are the go-to when you want to get noticed online. The… |
| Social Media | Social media platforms let you connect with your audience, share cont… |
Related Sub-channels
| Name | Description |
|---|---|
| Blogs | Blogs are a versatile way to connect with your audience by sharing va… |
| Podcasts | Podcasts have become a popular way to reach niche audiences with enga… |
| Webinars | Webinars are online seminars that offer a cost-effective way to reach… |
| YouTube | YouTube is an online platform where you can upload and view videos on… |
| Google Display Network | Google Display Network helps you reach a wide audience with visually … |
Related Strategies
| Name | Description |
|---|---|
| Content Marketing Strategies | Creating valuable content attracts and engages customers, building tr… |
| Customer Acquisition Strategies | Attracting new customers involves various tactics like ads, social me… |
| Customer Retention Strategies | Keeping customers loyal involves personalized communication, rewards,… |
| Data-Driven Marketing Strategies | Using data to guide marketing decisions helps target the right audien… |
| Digital Marketing Strategies | Using online channels to reach customers can boost your visibility an… |
Related Sub-strategies
| Name | Description |
|---|---|
| Omnichannel Strategy | Creating a seamless customer experience across all channels—online an… |
| Sales Funnel Optimization Strategy | Improving each stage of your sales funnel to boost conversion rates a… |
| Upselling and Cross-Selling Strategy | Encouraging customers to buy more or upgrade their purchase with rela… |
| User-Generated Content Strategy | Encouraging customers to create and share content about your brand. T… |
Quick Facts
Website
https://www.marketing360.comPricing Model
Paid Only
Free Trial
No
Ease of Use
Moderate
Setup Time
Hours
Tags
B2B
B2C
Paid
Pros
- Integrates seamlessly with CRM for streamlined processes
- Offers robust SEO tools enhancing search visibility
- Provides multichannel campaign management capabilities
- Delivers advanced analytics for data-driven decisions
- Facilitates effective lead generation through targeted strategies
- Empowers content marketing with strategic insights
Cons
- Limited customization in some marketing templates.
- Steeper learning curve for new users.
- Higher cost for small businesses.
- Occasional integration issues with third-party apps.
- Complexity in managing multichannel campaigns.
- Limited customer support on basic plans.