Social Tables

For Email, Events, PR, Social Media

Social Tables is a cutting-edge event planning and management tool designed for marketing professionals aiming to enhance brand reputation and drive engagement through experiential marketing strategies. It offers a robust platform for seamless collaboration, enabling teams to efficiently manage events from conception to execution. Key features include interactive floor planning, attendee management, and real-time collaboration, ensuring precise execution of marketing events. Social Tables supports various marketing activities such as brand awareness campaigns, customer acquisition, and retention initiatives. By facilitating data-driven decisions, it empowers marketers to optimize their event strategies, fostering trust and loyalty among audiences. Visit https://www.socialtables.com for more information.

Related Marketing Tactics

Name Description Difficulty Cost
Develop engaging in-store events or activities Hosting events or activities in your store can create an incredible b…
Intermediate
Medium
Optimise for mobile to ensure content is accessible across devices Make your website and content mobile-friendly so that customers on an…
Intermediate
Medium
Run seasonal promotions to boost sales Running seasonal promotions can give a temporary sales boost and attr…
Intermediate
Medium
Utilise existing brand equity to introduce new products or services Take advantage of your brand's existing reputation to introduce new p…
Intermediate
Medium

Objectives

Name Description
Brand Awareness Brand awareness is the marketing objective of increasing a brand's vi…
Customer Acquisition Customer Acquisition is the process of attracting and converting new …
Engagement Engagement in marketing refers to the interactions between a brand an…
Enhance Brand Reputation Enhancing brand reputation involves cultivating a favorable perceptio…
Lead Generation Lead generation is a vital marketing objective that focuses on identi…
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Related Promotes

Name Description
Event The 'Event' is a strategic platform that enables marketers to connect…
SaaS Software as a Service (SaaS) is a cloud-based service where instead o…
Service The 'Service' is an innovative solution tailored to address current c…

Related Channels

Name Description
Email Email marketing is a versatile tool for reaching both businesses and …
Events Events are powerful for connecting and engaging with audiences in rea…
PR Public Relations (PR) focuses on building and maintaining a positive …
Social Media Social media platforms let you connect with your audience, share cont…

Related Sub-channels

Name Description
Webinars Webinars are online seminars that offer a cost-effective way to reach…
Conferences Conferences are a great way to network and learn industry trends in p…
Sponsorships Sponsorships allow brands to reach new audiences by associating with …
Trade Shows Trade shows are bustling events where companies showcase their produc…
LinkedIn LinkedIn is the go-to platform for professional networking and market…

Related Strategies

Name Description
Customer Acquisition Strategies Attracting new customers involves various tactics like ads, social me…
Customer Retention Strategies Keeping customers loyal involves personalized communication, rewards,…
Data-Driven Marketing Strategies Using data to guide marketing decisions helps target the right audien…
Experiential Marketing Strategies Creating immersive experiences helps connect customers with your bran…

Related Sub-strategies

Name Description
Social Media Strategy Creating and sharing content on social media platforms to engage with…
Webinar and Online Course Strategy Creating educational webinars and online courses to engage and educat…
Workshops and Seminars Strategy Hosting interactive workshops and seminars to educate and engage your…
Event Marketing Strategy Hosting or participating in events to promote your brand and engage w…
Influencer Event Strategy Hosting events where influencers experience and promote your brand in…

Quick Facts

Pricing Model

Paid Only

Free Trial

No

Ease of Use

Moderate

Setup Time

Hours

Tags

B2B
Paid

Pros

  • Enhances real-time collaboration among event teams.
  • Optimizes event layout with interactive floor planning.
  • Facilitates seamless attendee management and engagement.
  • Empowers data-driven decisions for event strategies.
  • Boosts brand reputation through precise event execution.
  • Supports diverse marketing objectives, from awareness to retention.

Cons

  • Limited integration with non-standard CRMs or tools.
  • Steep learning curve for new users.
  • Higher-tier features locked behind premium plans.
  • Occasional lag in real-time collaboration features.
  • Complexity in setting up custom analytics.
  • Mobile app lacks some desktop features.