Splash
For Email, Events, PR, Social Media
Splash is a sophisticated event marketing platform designed to streamline the creation, execution, and measurement of impactful event-driven campaigns. It empowers marketing professionals by offering robust features such as customizable event pages, seamless registration processes, and integration with popular CRM and marketing tools. Splash supports a wide range of marketing activities including brand awareness, engagement, and product launches, aligning with strategic goals such as enhancing brand reputation and increasing traffic. With its focus on experiential and multichannel marketing strategies, Splash leverages channels like email, events, social media, and PR to deliver cohesive, data-driven campaign experiences that elevate brand presence.
Related Marketing Tactics
| Name | Description | Difficulty | Cost |
|---|---|---|---|
| Measure event success through registration, attendance, and engagement metrics | Tracking event success via registration, attendance, and engagement m… |
Intermediate
|
Medium
|
| Offer early bird discounts or group rates to boost attendance | Use early bird discounts or group rates to entice people to sign up e… |
Intermediate
|
Medium
|
| Optimise for mobile to ensure content is accessible across devices | Make your website and content mobile-friendly so that customers on an… |
Intermediate
|
Medium
|
| Participate in international trade shows or industry events | Going to international trade shows or industry events helps you get i… |
Intermediate
|
Medium
|
| Partner with brands for co-branded in-store events | Co-branded in-store events leverage collaboration between brands to h… |
Intermediate
|
Medium
|
Objectives
| Name | Description |
|---|---|
| Brand Awareness | Brand awareness is the marketing objective of increasing a brand's vi… |
| Engagement | Engagement in marketing refers to the interactions between a brand an… |
| Enhance Brand Reputation | Enhancing brand reputation involves cultivating a favorable perceptio… |
| Product Launch | A product launch is a strategic marketing objective designed to intro… |
| Reach | Reach is a key marketing objective focused on maximizing the exposure… |
Related Technologies
| Name | Description |
|---|---|
| Analytics & Data Tracking | |
| Email Marketing & CRM | |
| Event Management & Webinars |
Related Promotes
Related Channels
| Name | Description |
|---|---|
| Email marketing is a versatile tool for reaching both businesses and … | |
| Events | Events are powerful for connecting and engaging with audiences in rea… |
| PR | Public Relations (PR) focuses on building and maintaining a positive … |
| Social Media | Social media platforms let you connect with your audience, share cont… |
Related Sub-channels
| Name | Description |
|---|---|
| Webinars | Webinars are online seminars that offer a cost-effective way to reach… |
| Conferences | Conferences are a great way to network and learn industry trends in p… |
| Sponsorships | Sponsorships allow brands to reach new audiences by associating with … |
| Trade Shows | Trade shows are bustling events where companies showcase their produc… |
Related Strategies
| Name | Description |
|---|---|
| Digital Marketing Strategies | Using online channels to reach customers can boost your visibility an… |
| Experiential Marketing Strategies | Creating immersive experiences helps connect customers with your bran… |
| Multichannel Marketing Strategies | Reaching customers through multiple channels, like social media, emai… |
Related Sub-strategies
| Name | Description |
|---|---|
| Brand Activation Strategy | Creating interactive experiences to engage customers and bring your b… |
| Event Marketing Strategy | Hosting or participating in events to promote your brand and engage w… |
| Pop-Up Shops Strategy | Setting up temporary retail locations to create buzz and engage custo… |
| Product Sampling Strategy | Offering free samples to potential customers to let them try your pro… |
| Influencer Event Strategy | Hosting events where influencers experience and promote your brand in… |
Quick Facts
Website
https://splashthat.comPricing Model
Paid Only
Free Trial
No
Ease of Use
Moderate
Setup Time
Hours
Tags
B2C
Free
Pros
- Empowers customization with flexible event page templates.
- Integrates seamlessly with CRM for data-driven insights.
- Streamlines registration for a frictionless user experience.
- Amplifies brand presence through multichannel campaigns.
- Facilitates strategic alignment with marketing objectives.
- Delivers cohesive, impactful experiential marketing solutions.
Cons
- Limited customization for complex event needs.
- High learning curve for new users.
- Pricing may not fit small budgets.
- Limited offline event management features.
- Integration issues with non-standard tools.
- Basic analytics lack advanced insights.