Tremor Video

For Display Advertising, Mobile, Social Media, Television

Tremor Video is a leading video advertising platform that empowers marketers to enhance brand awareness, engagement, reach, and views across multiple channels. Specializing in display advertising, mobile, social media, and television, it offers robust solutions for executing brand and content marketing strategies. Key features include advanced audience targeting, real-time analytics, and cross-device capabilities, ensuring that campaigns are both effective and efficient. Tremor Video supports a range of marketing goals, including customer acquisition and data-driven strategies, by leveraging its cutting-edge technology and deep insights into consumer behavior. It is ideal for marketers seeking a comprehensive, multichannel approach to digital advertising.

Related Marketing Tactics

Name Description Difficulty Cost
Implement a unified CRM to track customer interactions and preferences Set up a single CRM to see all your customer interactions in one plac…
Intermediate
Medium
Optimise for mobile to ensure content is accessible across devices Make your website and content mobile-friendly so that customers on an…
Intermediate
Medium
Run seasonal promotions to boost sales Running seasonal promotions can give a temporary sales boost and attr…
Intermediate
Medium
Utilise existing brand equity to introduce new products or services Take advantage of your brand's existing reputation to introduce new p…
Intermediate
Medium

Objectives

Name Description
Brand Awareness Brand awareness is the marketing objective of increasing a brand's vi…
Engagement Engagement in marketing refers to the interactions between a brand an…
Reach Reach is a key marketing objective focused on maximizing the exposure…
Views The marketing objective 'Views' aims to maximize the number of times …

Related Technologies

Name Description
Advertising & Paid Media Advertising & Paid Media technology encompasses tools and platforms d…
Analytics & Data Tracking
Social Media Management

Related Promotes

Name Description
Brand Brand represents the unique identity of a business, encompassing its …
Content Content is a fundamental element of contemporary marketing, encompass…
Event The 'Event' is a strategic platform that enables marketers to connect…
Mobile App The mobile app is a dynamic digital tool that marketers utilize to ef…
Physical Product The Physical Product represents a tangible good that marketers have t…
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Related Channels

Name Description
Display Advertising Display advertising uses visual ads on websites and apps to capture a…
Mobile Mobile marketing reaches people where they are, on their phones. It's…
Social Media Social media platforms let you connect with your audience, share cont…
Television Television advertising is a powerful way to promote products and serv…

Related Sub-channels

Name Description
Vimeo Vimeo is great for showcasing and sharing high-quality video content.…
YouTube YouTube is an online platform where you can upload and view videos on…
In-App Advertising In-app advertising leverages the time people spend on mobile apps to …
Social Media Ads Ads on popular social media platforms help brands engage their target…

Related Strategies

Name Description
Brand Marketing Strategies Building a brand's identity involves creating a unique image that con…
Content Marketing Strategies Creating valuable content attracts and engages customers, building tr…
Customer Acquisition Strategies Attracting new customers involves various tactics like ads, social me…
Data-Driven Marketing Strategies Using data to guide marketing decisions helps target the right audien…
Digital Marketing Strategies Using online channels to reach customers can boost your visibility an…
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Related Sub-strategies

Name Description
Brand Awareness Strategy Building a brand awareness strategy means getting your brand noticed …
Content Distribution Strategy Sharing your content through various channels to reach your audience,…
Lead Generation Strategy Attracting potential customers and capturing their interest through v…
Social Media Strategy Creating and sharing content on social media platforms to engage with…

Quick Facts

Pricing Model

Paid Only

Free Trial

No

Ease of Use

Moderate

Setup Time

Hours

Tags

B2B
Paid

Pros

  • Enhances brand awareness across multiple channels.
  • Leverages advanced audience targeting capabilities.
  • Provides real-time analytics for campaign optimization.
  • Facilitates cross-device advertising seamlessly.
  • Supports data-driven marketing strategies efficiently.
  • Empowers marketers with deep consumer insights.

Cons

  • Limited third-party integration options available.
  • Complex interface can overwhelm new users.
  • Higher pricing tier may exclude small businesses.
  • Limited offline tracking capabilities.
  • Cross-device tracking inconsistencies reported.
  • Requires significant initial setup and customization.