Tune (formerly HasOffers)
For Affiliates, Display Advertising, Mobile, Social Media
Tune (formerly HasOffers) is a leading marketing platform designed to empower marketers with robust tracking and performance analytics. It specializes in affiliate marketing, offering powerful tools for managing and optimizing marketing campaigns across various channels including affiliates, display advertising, mobile, and social media. Key features include real-time reporting, customizable dashboards, and seamless integration capabilities, enabling data-driven marketing strategies. Tune supports marketing goals such as customer acquisition, engagement, lead generation, and sales through its comprehensive suite of tools. Its professional-grade solutions are ideal for marketers seeking to implement effective multichannel, influencer, and partnership marketing strategies.
Related Marketing Tactics
| Name | Description | Difficulty | Cost |
|---|---|---|---|
| Encourage affiliates to use diverse marketing channels | Get your affiliates to branch out by using various marketing channels… |
Intermediate
|
Medium
|
| Implement a profit-sharing model to incentivise partner collaboration | Sharing profits with partners encourages collaboration and better bus… |
Intermediate
|
Medium
|
| Implement a unified CRM to track customer interactions and preferences | Set up a single CRM to see all your customer interactions in one plac… |
Intermediate
|
Medium
|
| Measure the effectiveness of partnership rewards and adjust strategies as needed | Taking note of how well partnership rewards are working can help you … |
Intermediate
|
Medium
|
| Monitor affiliate performance and optimise campaigns accordingly | Keeping track of your affiliates' performance helps ensure you get th… |
Intermediate
|
Medium
|
Objectives
| Name | Description |
|---|---|
| Customer Acquisition | Customer Acquisition is the process of attracting and converting new … |
| Engagement | Engagement in marketing refers to the interactions between a brand an… |
| Lead Generation | Lead generation is a vital marketing objective that focuses on identi… |
| Sales | The marketing objective 'Sales' focuses on increasing revenue through… |
| Traffic | Increasing website traffic is a fundamental marketing objective focus… |
Related Technologies
| Name | Description |
|---|---|
| Affiliate & Partner Marketing | Affiliate & Partner Marketing technology is a strategic tool that ena… |
| Analytics & Data Tracking |
Related Promotes
| Name | Description |
|---|---|
| App | The 'App' is a cutting-edge digital platform crafted to enhance user … |
| Digital Product | A Digital Product refers to an intangible asset distributed in digita… |
| Mobile App | The mobile app is a dynamic digital tool that marketers utilize to ef… |
| SaaS | Software as a Service (SaaS) is a cloud-based service where instead o… |
| Service | The 'Service' is an innovative solution tailored to address current c… |
Related Channels
| Name | Description |
|---|---|
| Affiliates | Affiliates marketing is a cost-effective way to get others to promote… |
| Display Advertising | Display advertising uses visual ads on websites and apps to capture a… |
| Mobile | Mobile marketing reaches people where they are, on their phones. It's… |
| Social Media | Social media platforms let you connect with your audience, share cont… |
Related Sub-channels
| Name | Description |
|---|---|
| Affiliate Networks | Affiliate Networks connect businesses with affiliates to promote thei… |
| Direct Partnerships | Building relationships directly with other brands or businesses to pr… |
Related Strategies
| Name | Description |
|---|---|
| Multichannel Marketing Strategies | Reaching customers through multiple channels, like social media, emai… |
| Partnership Marketing Strategies | Collaborating with other businesses can boost your reach and credibil… |
Related Sub-strategies
| Name | Description |
|---|---|
| Lead Generation Strategy | Attracting potential customers and capturing their interest through v… |
| Referral Marketing Strategy | Encouraging existing customers to refer new ones by offering incentiv… |
| Customer Insights Strategy | Understanding customer behavior and preferences to tailor your market… |
| Data Analytics Strategy | Leveraging data to make informed business decisions, improve performa… |
| Predictive Analytics Strategy | Using data and algorithms to forecast future trends and behaviors, a … |
Quick Facts
Website
https://www.tune.comPricing Model
Paid Only
Free Trial
No
Ease of Use
Moderate
Setup Time
Hours
Tags
B2B
Paid
Pros
- Empowers marketers with robust tracking analytics
- Optimizes campaigns through real-time reporting
- Customizes dashboards for personalized insights
- Integrates seamlessly with various marketing channels
- Supports multichannel, influencer, and partnership strategies
- Facilitates data-driven marketing decisions effortlessly
Cons
- Complex user interface may overwhelm beginners.
- High cost for small businesses with tight budgets.
- Limited native integrations with niche platforms.
- Steep learning curve for advanced features.
- Basic reporting lacks advanced data visualization.
- Mobile app functionality needs improvement.