Marketing Tactics

The What - this is the actual marketing actions we take, it is the execution of the marketing strategy.

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Name	Channel	Objective	Difficulty	Cost
Highlight sustainable practices and eco-friendly products in marketing materials	Content	Brand Awareness Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Highlight unique product features in all marketing communications	Content	Brand Awareness Enhance Brand Reputation Sales Trust and Loyalty	Intermediate	Medium	View
Host VIP events or webinars for top-tier customers	Events	Customer Satisfaction Engagement Enhance Brand Reputation Retention Trust and Loyalty	Intermediate	Medium	View
Host VIP events or webinars for top-tier members	Events	Customer Satisfaction Engagement Enhance Brand Reputation Retention Trust and Loyalty	Intermediate	Medium	View
Host a co-branded event or webinar to showcase the partnership	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host a launch event or webinar to unveil the new product	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Product Launch Reach Sales Trust and Loyalty	Intermediate	Medium	View
Host branded events, webinars, or live streams to engage with potential customers	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host branded workshops or sessions at conferences	Events	Brand Awareness Customer Acquisition Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host customer appreciation events to strengthen relationships	Events	Customer Satisfaction Enhance Brand Reputation Retention Trust and Loyalty	Intermediate	Medium	View
Host events or webinars to showcase expertise and attract new leads	Events	Brand Awareness Customer Acquisition Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host exclusive events (virtual or in-person) tailored to influencers	Events	Brand Awareness Engagement Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Host exclusive events or webinars for targeted accounts	Events	Brand Awareness Customer Acquisition Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host focus groups to gain deeper insights into customer perceptions	Events	Customer Satisfaction Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Host fundraising events or charity drives to support CSR causes	Events	Brand Awareness Engagement Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Host green events or campaigns to raise awareness	Events	Brand Awareness Engagement Enhance Brand Reputation Reach Trust and Loyalty	Intermediate	Medium	View
Host in-person or virtual workshops to educate customers on relevant topics	Events	Brand Awareness Customer Satisfaction Engagement Enhance Brand Reputation Lead Generation Retention Trust and Loyalty	Intermediate	Medium	View

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