Marketing Tactics

The What - this is the actual marketing actions we take, it is the execution of the marketing strategy.

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Name	Channel	Objective	Difficulty	Cost
Host influencer events or meetups to build community and loyalty	Events	Brand Awareness Engagement Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Host joint events or webinars to engage shared audiences	Events	Brand Awareness Engagement Lead Generation Reach Trust and Loyalty	Intermediate	Medium	View
Host joint events or webinars to increase reach and engagement	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Reach	Intermediate	Medium	View
Host live Q&A sessions or demos to provide real-time guidance	Events	Customer Satisfaction Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host live webinars on trending topics relevant to your audience	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host or participate in industry events, panels, and podcasts	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host pop-up events in high-traffic areas to maximise exposure	Events	Brand Awareness Engagement Enhance Brand Reputation Reach Sales Traffic	Intermediate	Medium	View
Host referral contests to encourage more shares	Social Media	Brand Awareness Customer Acquisition Engagement Reach Trust and Loyalty	Intermediate	Medium	View
Host sampling events in high-traffic areas or stores	Events	Brand Awareness Customer Acquisition Engagement Enhance Brand Reputation Lead Generation Reach Sales Trust and Loyalty	Intermediate	Medium	View
Host virtual events or webinars to attract leads	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host virtual or in-person events to engage with potential customers	Events	Brand Awareness Customer Acquisition Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host webinars on relevant and trending topics	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host webinars or events featuring industry experts	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host webinars or events to discuss whitepaper findings	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Host webinars or events to showcase new offerings and changes	Events	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Product Launch Trust and Loyalty	Intermediate	Medium	View
IGTV Ads	Social Media	Brand Awareness Engagement Reach Views	Intermediate	Medium	View

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