Marketing Tactics
The What - this is the actual marketing actions we take, it is the execution of the marketing strategy.
| Name | Channel | Objective | Difficulty | Cost | |
|---|---|---|---|---|---|
| Pin consistently to keep the audience engaged | Social Media |
Engagement
Enhance Brand Reputation
Retention
Trust and Loyalty
|
Intermediate | Medium | View |
| Pinterest Carousel Ads | Social Media |
Brand Awareness
Engagement
Reach
Sales
Traffic
|
Intermediate | Medium | View |
| Pinterest Collection Ads | Social Media |
Brand Awareness
Engagement
Reach
Sales
Traffic
|
Intermediate | Medium | View |
| Pinterest Idea Pins Ads | Social Media |
Brand Awareness
Engagement
Reach
Traffic
Views
|
Intermediate | Medium | View |
| Pinterest Promoted Pins | Social Media |
App Installs
Brand Awareness
Engagement
Reach
Sales
Traffic
|
Intermediate | Medium | View |
| Pinterest Shopping Ads | Social Media |
Brand Awareness
Customer Acquisition
Sales
Traffic
|
Intermediate | Medium | View |
| Pinterest Slideshow Ads | Social Media |
Brand Awareness
Engagement
Reach
Traffic
Views
|
Intermediate | Medium | View |
| Pinterest Story Pins Ads | Social Media |
Brand Awareness
Engagement
Reach
Traffic
Views
|
Intermediate | Medium | View |
| Pinterest Video Ads | Social Media |
Brand Awareness
Engagement
Reach
Traffic
Views
|
Intermediate | Medium | View |
| Place ads in niche magazines that align with your target audience | Print Media |
Brand Awareness
Engagement
Enhance Brand Reputation
Reach
Trust and Loyalty
|
Intermediate | Medium | View |
| Place banners on high-traffic, relevant websites | Display Advertising |
Brand Awareness
Engagement
Reach
Traffic
|
Intermediate | Medium | View |
| Plan for eventual exit or expansion based on joint venture success | PR |
Brand Awareness
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |
| Post consistently to maintain engagement | Social Media |
Engagement
Enhance Brand Reputation
Retention
Trust and Loyalty
|
Intermediate | Medium | View |
| Post high-quality, visually appealing images and videos | Social Media |
Brand Awareness
Engagement
Enhance Brand Reputation
Reach
Trust and Loyalty
Views
|
Intermediate | Medium | View |
| Post regular updates and articles on LinkedIn Pulse | Social Media |
Brand Awareness
Engagement
Enhance Brand Reputation
Lead Generation
Reach
Traffic
Trust and Loyalty
Views
|
Intermediate | Medium | View |
| Post regularly and engage in trending conversations | Social Media |
Brand Awareness
Engagement
Enhance Brand Reputation
Reach
Trust and Loyalty
|
Intermediate | Medium | View |