Marketing Tactics
The What - this is the actual marketing actions we take, it is the execution of the marketing strategy.
Name | Channel | Objective | Difficulty | Cost | |
---|---|---|---|---|---|
Regularly recognise and celebrate ambassador achievements | Community |
Brand Awareness
Engagement
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly refresh in-store promotions to maintain engagement | In-Store |
Customer Satisfaction
Engagement
Retention
Sales
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly release episodes to maintain audience engagement | Content |
Engagement
Enhance Brand Reputation
Retention
Trust and Loyalty
Views
|
Intermediate | Medium | View |
Regularly report on sustainability progress to build trust and transparency | PR |
Customer Satisfaction
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly review and adjust pricing based on competitive analysis | Marketplaces |
Customer Acquisition
Customer Satisfaction
Retention
Sales
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly review and clean data to ensure accuracy and relevancy |
Customer Satisfaction
Enhance Brand Reputation
Retention
Trust and Loyalty
|
Intermediate | Medium | View | |
Regularly review and optimise the omnichannel strategy based on customer feedback | Social Media |
Customer Satisfaction
Engagement
Enhance Brand Reputation
Retention
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly review and refine cross-channel strategies based on performance data | Social Media |
Brand Awareness
Customer Acquisition
Engagement
Enhance Brand Reputation
Lead Generation
Reach
Retention
Sales
Traffic
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly review and refine retention strategies based on customer feedback |
Customer Satisfaction
Enhance Brand Reputation
Retention
Trust and Loyalty
|
Intermediate | Medium | View | |
Regularly review and refine seasonal strategies based on performance data | Content |
Customer Satisfaction
Engagement
Enhance Brand Reputation
Retention
Sales
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly review customer feedback to refine pricing strategies | Community |
Customer Satisfaction
Enhance Brand Reputation
Retention
Sales
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly review joint venture performance and make strategic adjustments | PR |
Customer Satisfaction
Enhance Brand Reputation
Retention
Sales
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly review partnership performance and adjust strategies | Affiliates |
Customer Satisfaction
Enhance Brand Reputation
Retention
Sales
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly review the alliance's performance and adjust strategies | Affiliates |
Customer Satisfaction
Engagement
Enhance Brand Reputation
Retention
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly share insights with customers to position the brand as an industry leader | Content |
Brand Awareness
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |
Regularly update POS displays to maintain freshness | In-Store |
Brand Awareness
Customer Satisfaction
Engagement
Enhance Brand Reputation
Sales
Trust and Loyalty
|
Intermediate | Medium | View |