Marketing Tactics
The What - this is the actual marketing actions we take, it is the execution of the marketing strategy.
Name | Channel | Objective | Difficulty | Cost | |
---|---|---|---|---|---|
Use scarcity and urgency to encourage conversions |
Customer Acquisition
Engagement
Lead Generation
Sales
Traffic
|
Intermediate | Medium | View | |
Use scripts to guide conversations and qualify leads | Telemarketing |
Customer Acquisition
Customer Satisfaction
Lead Generation
Sales
|
Intermediate | Medium | View |
Use seasonal themes in content and product offerings to attract attention | Content |
Brand Awareness
Engagement
Enhance Brand Reputation
Sales
Traffic
|
Intermediate | Medium | View |
Use sentiment analysis tools to gauge public perception and adjust strategies | Social Media |
Brand Awareness
Customer Satisfaction
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |
Use short, concise messages with a clear call to action |
Customer Acquisition
Engagement
Lead Generation
Sales
Traffic
|
Intermediate | Medium | View | |
Use social media and email marketing to promote the co-branded effort | Social Media |
Brand Awareness
Engagement
Enhance Brand Reputation
Lead Generation
Reach
Sales
Traffic
Trust and Loyalty
|
Intermediate | Medium | View |
Use social media and email marketing to promote the pop-up in advance | Social Media |
Brand Awareness
Engagement
Lead Generation
Reach
Traffic
|
Intermediate | Medium | View |
Use social media to promote CSR efforts and engage followers | Social Media |
Brand Awareness
Engagement
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |
Use social media to promote community engagement efforts | Social Media |
Brand Awareness
Engagement
Enhance Brand Reputation
Reach
Trust and Loyalty
|
Intermediate | Medium | View |
Use special issues or themes to align ads with relevant topics | Print Media |
Brand Awareness
Engagement
Enhance Brand Reputation
Reach
Trust and Loyalty
|
Intermediate | Medium | View |
Use sponsorships to enhance community relations and goodwill | Community |
Brand Awareness
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |
Use sponsorships to increase brand visibility and awareness | Events |
Brand Awareness
Enhance Brand Reputation
Reach
Trust and Loyalty
|
Intermediate | Medium | View |
Use storytelling in ads to engage readers | Content |
Brand Awareness
Engagement
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |
Use storytelling techniques to create compelling and memorable content | Content |
Brand Awareness
Engagement
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |
Use storytelling techniques to engage viewers emotionally | Content |
Brand Awareness
Engagement
Enhance Brand Reputation
Trust and Loyalty
Views
|
Intermediate | Medium | View |
Use storytelling to communicate the brand's sustainability journey | Content |
Brand Awareness
Engagement
Enhance Brand Reputation
Trust and Loyalty
|
Intermediate | Medium | View |