Marketing Tactics

The What - this is the actual marketing actions we take, it is the execution of the marketing strategy.

Filters

Tags

Objective

Promote

Sector

Strategy

Sub Strategy

Channel

Sub Channel

Platform

Difficulty Level

Estimated Cost

Time to Impact

Name	Channel	Objective	Difficulty	Cost
Use user-generated content in paid advertising campaigns to enhance authenticity	Social Media	Brand Awareness Engagement Enhance Brand Reputation Trust and Loyalty	Intermediate	Medium	View
Use vibrant, eye-catching designs for ads on benches, kiosks, and shelters	Outdoor Advertising	Brand Awareness Engagement Reach Traffic	Intermediate	Medium	View
Use video ads for higher engagement rates	Social Media	Brand Awareness Engagement Reach Views	Intermediate	Medium	View
Use visually appealing designs with strong calls to action	Display Advertising	App Installs Brand Awareness Customer Acquisition Engagement Lead Generation Sales Traffic	Intermediate	Medium	View
Use visually appealing layouts for print ads	Print Media	Brand Awareness Engagement Enhance Brand Reputation Reach Sales Trust and Loyalty	Intermediate	Medium	View
Use visuals and videos to make emails more engaging	Email	Engagement Enhance Brand Reputation Reach Trust and Loyalty Views	Intermediate	Medium	View
Use webinar analytics to track engagement and performance	Events	Customer Satisfaction Engagement Lead Generation Retention	Intermediate	Medium	View
Use webinar recordings as gated content to generate leads	Content	Engagement Lead Generation Trust and Loyalty	Intermediate	Medium	View
Use webinar recordings for content repurposing (e.g., blog posts, videos)	Content	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Traffic Trust and Loyalty Views	Intermediate	Medium	View
Use webinars as lead generation tools with gated registrations	Events	Customer Acquisition Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Use webinars to showcase product demos or case studies	Events	Brand Awareness Customer Acquisition Engagement Lead Generation Sales Trust and Loyalty	Intermediate	Medium	View
Use whitepaper data to enhance other content (blogs, infographics)	Content	Brand Awareness Engagement Enhance Brand Reputation Lead Generation Traffic Trust and Loyalty	Intermediate	Medium	View
Use whitepapers as gated content to capture leads	Content	Customer Acquisition Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Use workshops to demonstrate product value and address customer needs	Events	Customer Satisfaction Engagement Enhance Brand Reputation Lead Generation Trust and Loyalty	Intermediate	Medium	View
Utilise A/B testing to optimise each stage of the sales funnel	Email	Customer Acquisition Engagement Lead Generation Retention Sales Traffic	Intermediate	Medium	View
Utilise Amazon’s Enhanced Brand Content for detailed product descriptions	Marketplaces	Brand Awareness Customer Satisfaction Enhance Brand Reputation Sales Trust and Loyalty	Intermediate	Medium	View

« ‹ › »